Hi there Sunny People, I just got back to town after a week in Byron Bay. Some intensive beach research took place and I can report that Byron Bay has been added to my favourites’ list.

The reason I started SunnyLIFE in the first place was because I love the beach – and my love affair continues after the recent break. Wide open beaches, warm ocean waters, stunning trees – these things encourage and enforce relaxation. I don’t recall being as relaxed in a very long time. It also gave me a good chance to road-test some SunnyLIFE products… good news is that our towels work perfectly. 

Byron Bay is famous for its laid-back vibe – a charming antidote to city-life. After a couple of days in the sunshine – I found myself overcome with “Byron Brain”, which in my case, hampered my ability to process anything beyond the simplest concepts. It meant that making the most basic of decisions (e.g. Pool or Beach), became incredibly challenging. Apparently ignorance really is bliss.

As is often the case on holiday’s – food is a central feature – this was certainly the case for us. The restaurants in Byron Bay were sensational – 2 that spring to mind, and if you get the chance you shouldn’t miss, are Byron Beach Café and Rae’s at Wategos.

Hopefully I’ll get back up there very soon!

Joel.